photo via [NY Daily News]
Newark Mayor Cory Booker saved his neighbor from her burning house last night and suffered 2nd degree burns.
As someone who deals with people brands, I think this is a game changer for Mayor Booker. He already has a great CV and excellent visibility, but this is just so over the top. Could this be the start of a White House run, with a gubernatorial race in between?
I think this is particularly bad news for Gov. Chris Christie. It certainly creates matchup problems for him, because his weight, for better or worse, would now be an even greater focal point. Perhaps the result of this perception problem is that Christie decides not to run for re-election in 2013, saving it for 2016.
But what, then, if Booker also runs in 2016, either creating an improbable all-NJ presidential race, or pushing the GOP to nominate someone other than Christie because of weight issues? Or maybe Christie will suddenly clamor to be on the impotent Romney ticket.
Christie's certainly the biggest loser of the day, and obviously, not in the way he would have hoped.